International ASMR Day
International ASMR Day is observed annually on 9 April to increase awareness of Autonomous Sensory Meridian Response (ASMR), a pleasant tingling sensation often starting at the scalp and moving down the spine. The term ASMR was coined in 2010 to describe this sensory phenomenon, which is triggered by specific sounds and visual stimuli. Since 2012, content creators and fans worldwide, including those in Australia, participate by sharing ASMR videos and experiences. ASMR is recognised for its calming effects and is used by many to reduce stress and improve sleep.
